What does a copywriter do?
A copywriter writes content that will engage your customers while enhancing your credibility. Good content builds trust with your clients.
Why should I hire a professional copywriter?
There are many reasons to hire a writer. Perhaps you don't have time to write the content of your website or brochure, or maybe, the idea of writing overwhelms you. You know your company's key messages, but what is the best way to communicate them? A copywriter can take those key messages and create content that engages your customers and promotes your company.
Can I use your written content in other projects for my company?
Absolutely! There is no need to develop completely new content for each promotional piece just remember that different outlets have different requirements. Copywriters can adjust your text accordingly. While using the same key points, writers can adjust text to fit the specific outlet. For example, your blog may have a causal, conversational tone while your brochure may have a straightforward, business tone.
What does a copy editor do?
A copy editor acts as a second pair of eyes reviewing a client's material. Copy editors don't just look for grammar errors, they look for inconsistencies in the content, usage mistakes and clarity of the message.
Why should I hire a professional copy editor?
Marketing materials that are accurate, concise and free of errors help build trust with your customers. Copy editors work behind-the-scenes to ensure their clients' projects are ready for publication. They are a source of support for their clients and are trained to look at the minute details. Copy editors:
- Have a solid understanding of grammar and punctuation rules
- Are knowledgable of style guide rules
- Check facts
- Make sure messages are accurate and concise
- Ensures messages are consistent across various marketing materials to maintain your brand's image
What if my project changes scope?
I base my quote on the original parameters. If during the process the parameters change, we will discuss adjusting the budget.
Will you design my website or marketing piece?
No, design work is not my forte. However, I am happy to connect you with web designers or graphic designers who can assist you with the layout and publication of your project.
What do you charge?
Contact me if you have a project you would like edited. I charge by the project. Once I look at the project and we discuss your needs for the project, I can provide you with a quote. You may also request a free quote here.